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Easter Bunny Photo Experience Coming Soon at Woodfield Mall -- Saturday February 13, 2016 to Saturday March 26, 2016

SCHAUMBURG, Ill. (February 5, 2016) — Simon®, a global leader in retail real estate, is hosting its annual Easter celebration festivities at Woodfield Mall, one of the largest shopping destinations in the United States, offering families the chance to participate in traditional and unique seasonal events.

The Bunny Photo Experience begins on Saturday, February 13, and runs through Saturday, March 26, in the Grand Court.  Kids will have the chance to visit with the Bunny and take home a treasured snapshot of the fun occasion Monday through Thursday, from 10 a.m. to 8 p.m., Friday and Saturday, from 10 a.m. to 9 p.m., and Sundays, from 11 a.m. to 6 p.m. Visits with the Easter bunny are complimentary; professional photo packages are available for purchase. Save time and avoid the line with Bunny by Appointment! Now you can reserve your magical moment with Bunny online, for a nominal fee, which will be used toward the purchase of any Easter photo package. Visit http://simon.noerrbunny.com.

“We love to hold family friendly events and we always look forward to watching children interact with the Bunny at Easter,” said Heather Lloyd, director of marketing and business development at Woodfield Mall.

In addition to regular visits with the Easter Bunny, Woodfield Mall is hosting several interactive bunny events:

Pet lovers are invited to bring their furry family member to the mall to take a photo with the Easter Bunny on Sunday, February 28, from 6:30 p.m. to 8:30 p.m. Pets must remain on their leash while on property. Visits with the Bunny are complimentary; professional photo packages are available for purchase.

Woodfield Mall will once again host the Caring Bunny™ event, which offers families that have children with special needs a subdued environment to participate in the Bunny Photo Experience, on Sunday, March 6, from 9 a.m. to 11 a.m. Caring Bunny has been developed by Simon and is guided by AbilityPath.org, a national online resource hub and special needs community. Over 90 Simon® properties will host the Caring Bunny this season. Promotional assistance for Caring Bunny has been provided by Autism Speaks.

Many steps will be taken to reduce sensory triggers, creating a more comforting environment for children’s cherished visit with the Bunny. The subdued environment is likely to include (specific elements or aesthetics may vary):

· Turning off in-mall music, stopping escalators located near the photo set, dimming the lights and shutting down fountains for the duration of the event.

· Eliminating queue lines through the use of a numbering system whereby guests approach the set when their number is called.

· Special activities geared toward the needs of the child during the ‘wait’ period to help the child understand what activities will occur during the visit.

The presenting sponsor for the 2016 Bunny Photo Experience is The Gymboree Corporation – including its Gymboree and Crazy 8 clothing brands.

See a list of all stores at Woodfield Mall at Woodfieldshops.com Woodfield Mall Shopping Directory.

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